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The type of prototype being created when the focus is on how the software will look, without any actual functionality, is referred to as a horizontal prototype. This approach is primarily concerned with the user interface and the overall design, allowing stakeholders to visualize the layout and aesthetic elements of the application. In a horizontal prototype, various screens and user interactions are represented, but they do not include the back-end functionality or data processing capabilities. This makes it a valuable tool for gathering feedback on design and usability early in the development process.

In contrast, vertical prototypes typically include deeper functionality within a limited scope, focusing on a specific feature or component while integrating back-end functionalities. Evolutionary prototypes are iterative and continuously improved based on user feedback, and temporary prototypes often refer to models that are used for exploration but are not intended for long-term use. Thus, for the purpose of showcasing the visual aspects without any functionality, the horizontal prototype is the most appropriate classification.